Why London is to host landmark conference on bottled in market wine

The UK’s strategic importance as one of the most important hubs for bulk wine has been underlined this week with news that the prestigious International Bulk Wine and Spirits show is to hold its two-day 2018 conference in London in January. Sid Patel, chief executive of event organiser, Beverage Trade Network, explains why it is bringing the show to London and why bottled in market wine has such a big role to play in the on-trade.

The Buyer is pleased to link up with The International Bulk Wine and Spirits Show as one of its key strategic media partners as the event looks to put bottled in market wines high on the agenda for the on-trade.

You are bringing the IBWSS show to London, why and why now?

It is time, we made private label and bulk trade a norm. London being the most important market for private label and bulk trade, we decided to make London our host city for Europe. After getting a great response for our bulk wine show in USA which is held in San Francisco, (the latest being in July)  we see that buyers want to explore more options when they select their private label and bulk supply partners.

The UK is one of the leading store-owned and private label markets, so it was a no brainer that we provide the platform to connect these buyers to top class suppliers from all over the world who are ready to offer private label services and understand what it takes in being a private label supply partner and help the buyer build their brand.

You are looking for exhibitors and visitors. What can they both expect?

Visitors will get a chance to meet wineries and distilleries who offer private label / contract manufacturing options, bulk wine suppliers from all over the world, bulk spirits suppliers and contract bottlers. The idea of the show is that a visitor can walk in with an idea or a concept and can meet all the parties involved in developing a brand.

We will have graphic design companies who are experts in designing concept brands, we will have contract bottlers, we will have grape and spirits suppliers and we will have legal advisors.

Exhibitors will get a chance to meet buyers looking to develop private label brands from all channels. Exhibitors will also meet wineries and distilleries looking to meet their demand of bulk wine and spirits.

Who do you think the show is particularly relevant to and why?

The show is relevant to custom crush suppliers, distilleries and wineries who could branch into providing these facilities in addition to bulk wine and spirits and buyers from every tier of business who want to explore these services.

It is time we educated suppliers about the advantages of offering such services and how it helps distilleries and wineries grow their bottom line and build relationships. It is time we accepted the new norm and the future of the wine industry. It is all about taking advantage of these opportunities and hitting new channels.

Why do you think the bulk wine market is so important to deserve its own two day conference?

The timing of the show is very important. The show is the ONLY one of its kind where bulk wine, bulk spirits and private label business will happen. We wanted to create a show that encourages bulk providers to do business openly. For many of the top reasons, bulk trade has been in the grey area. We want to clarify a lot of myths, we want to share case studies of wineries that have their own brands and at the same time develop private label brands for their own customers.

If you don’t do it, someone else will, it’s as simple as that. The conference topics will help wineries and distilleries understand how they can optimise their wineries by offering such verticals, it will also show buyers what to look for in their supply partners and it will educate the trade on myths about bulk wine and spirits.

London

International Bulk Wine and Spirits Show comes to London in 2018

Beverage Trade Network is pleased to announce the launch of the International Bulk Wine and Spirits Show in London on 24 & 25 January, 2018.

The International Bulk Wine and Spirits Show (IBWSS) is an annual trade show and conference, open to trade professionals only, and is set to take place at the Royal Horticultural Halls in London, UK.

IBWSS exhibitors are wineries and distilleries looking to sell bulk wine and spirits, producers and negociants who offer contract manufacturing / private label programs and wineries / distilleries / importers who have one time excess stock to clear. IBWSS buyers are other wineries and distilleries looking to meet their demand, Importers, Retailers and Distributors looking for private label programs and negociants who are looking to meet growers and producers.

IBWSS London will give supermarkets, retailers, restaurants, wineries, distilleries and other buyers a premiere international platform to source bulk wine and spirits and meet private label suppliers.

In addition to a wide range of programs running throughout the fair, the trade show will also feature a business conference dedicated to the private label and bulk wine and spirit business. With in-depth market studies and instructional seminars from some of the industry`s biggest names, the central part of the conference`s remit is to encourage sustainable growth and profitability in the bulk wine and spirit sector.

IBWSS buyers are wineries and distilleries looking to meet their demand, importers, retailers and distributors looking for private label programs, and brokers and negociants who are looking to meet new growers and producers.

“The bulk segment holds the largest market share in the wine and spirits industry,” said Sid Patel, CEO of Beverage Trade Network.  “Bulk trading is an age-old trade between producers, but we are now seeing the business take on a very impressive position across the industry. The International Bulk Wine and Spirits Show in London aims to give the bulk trade a truly dynamic trading platform where buyers can confidently conduct business with the world’s most reputable suppliers.”

As one of the leading private label and bulk wine and spirits markets in the western world, London is positioned perfectly for the fair. The UK has long developed the bulk trade and is home to many bulk traders servicing the globe.

With the launch of IBWSS London, international bulk suppliers from some of the world`s most important markets will have unprecedented access to the European market.

Pre-Registrations for The International Bulk Wine and Spirits Show are now open to domestic and international suppliers.

Exhibitors can register their interest here: https://goo.gl/forms/zeknb4r4FArYEZ1i2

IBWSS will email a discount code to pre-registered suppliers for the biggest discount for exhibitor pricing when registrations open on April 1. For more information about visiting or exhibiting at the fair, please contact Malvika Patel, malvika@ibwsshowuk.com, phone +1 855 481 1112 (USA).

About Beverage Trade Network: Beverage Trade Network (BTN) is a leading online marketing and B2B networking platform servicing suppliers, buyers and beverage professionals in the global beverage industry. BTN provides a selection of sourcing solutions for importers and distributors as well as an extensive range of marketing and distribution services for international suppliers. BTN also runs a line-up of B2B trade shows around the world. For more information about BTN, please visit www.beveragetradenetwork.com.