Paul Mathew is the Founder of Everleaf Drinks, one of the UK's leading premium non-alcoholic aperitif brands. With a unique background as both a conservation biologist and an award-winning bartender, Paul has become one of the industry's leading voices in the fast-growing no-and-low alcohol movement. His work combines botanical science, sustainability and hospitality to create sophisticated alcohol-free drinks that deliver the complexity, texture and flavour expected by today's consumers.

Before launching Everleaf in 2019, Paul built an international career as a bar owner, drinks consultant and educator, while working in conservation projects around the world. His passion for plants, flavour development and sustainable sourcing has helped position Everleaf as a benchmark brand in premium alcohol-free aperitifs, now served in leading bars, restaurants and retailers across the UK and internationally.

At the International Bulk Wine and Spirits Show UK, Paul will share insights into the rapid evolution of the no-and-low alcohol category, discussing consumer trends, premiumisation, botanical innovation, and what buyers, distributors and producers need to understand to succeed in one of the drinks industry's fastest-growing sectors.